PR Outreach Guides
Practical media outreach guides for finding journalists, writing relevant pitches and earning credible press coverage.
Looking for a HARO Alternative in 2026?
PR usually feels harder than it should. Not because founders don't understand its value, but because it swallows up great swathes of time and attention, and often very little actually gets achieved.
Read Full Guide: Looking for a HARO Alternative in 2026?Featured Guides
Looking for a HARO Alternative in 2026?
PR usually feels harder than it should. Not because founders don't understand its value, but because it swallows up great swathes of time and attention, and often very little actually gets achieved.
Contacting Journalists for Product Launches
Product launch PR feels awful because founders and journalists are working to completely different clocks. Most launch outreach fails quietly, not because the product is boring, but because it's sent when journalists aren't looking.
How to Contact Journalists: A Practical Guide
Learn how to contact a journalist, find a journalist who covers your topic, and approach reporters with a relevant pitch that respects their time.
How to Build a Media List That Actually Gets Results
Most media lists fail quietly. Learn how to build a media list journalists actually respond to, based on real founder experience plus newsroom-backed research, not PR theory.
How Press Drives SEO and Backlinks (From Real Experience)
A calm, founder-to-founder breakdown of how one tiny supplements brand went from early blog features to a Forbes backlink.
How to Reach Food, Fitness, Beauty & Tech Journalists
The hardest part isn't writing a pitch — it's finding the right people.
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